One of the most successful Russian shows that originates on the Internet. October 30 Big Russian Boss Show aired on TNT4 as part of Russian Week. The host of the show is a brutal boor Big Russian Boss who asks his guests the most unpredictable questions and does not hesitate to troll them.
The first guests of the Big Russian Boss Show were Elka, Olga Buzova, Timur Karginov, Dmitry Malikov, Disco Crash and Serebro.
The genre of the comedy show Big Russian Boss Show borders on absurd interviews and Internet trolling. This format is very popular on foreign channels; in Russia, the first show of this format was the Money or Shame project.
Gavriil Gordeev, director of TNT4: “If we consider interviews as works of art, then the Big Russian Boss Show is a black square. Pseudo-conceptual surrealism among all celebrity chatter."
Big Russian Boss is a comedic character who lives in Miami and earns billions of dollars. Positions himself as the most brilliant person in the world. A bearded, impudent man in a crown and a colored fur coat became famous on the Internet thanks to his rap works.
"Music in Russian can be beautiful only if it was made by the greatest Boss" - a quote from the Big Russian Boss track.
Big Russian Boss, blogger: “Someone has to raise Russia from its knees. I'll start with television, specifically - with TNT4.
November 1 visiting the Big Russian Boss - Silver group. The girls tried to turn the scandalous show into a sweet conversation, and in response to female concern, the Boss softened and promised not to swear and not touch on intimate topics in this issue. He behaved like a gentleman and asked the girls the most polite and gallant questions: which of you is the dumbest? Where is the junkyard of the former members of the group? Is it possible to go without panties in May? Despite this, the singers are sure that they were able to re-educate the impudent presenter.
Serebro group: “Boss and Pimp were with us, like the heroes of Good Night, Kids, just as sweet and kind! Girls usually fall in love with such transformations. And we are no exception to the rule.”
On November 2, the scandalous star of "House-2" became the guest of the show. At the interview, Nikolai came to support his personal psychic, sound producer and colleague in Dom-2 Georgy Malinovsky. With the help of a magical sacrificial dagger and a mat, he cast a spell on all the haters of the Boss.
Nikolai Dolzhansky: “The Big Boss shocks with his intriguing, mysterious and atypical way! After participating in the show, I was very often asked about the details of our communication, and a variety of people - from teenagers to office workers. This speaks of the democratism of the project. I am also personally pleased with Big Boss's openness to discussion and non-standard analysis of such "sensitive" topics and issues that many other shows avoid discussing.
On November 3, the singer visited the Big Russian Boss on TNT4 Christmas tree. The daring presenter immediately warned the singer that there would be a lot of stereotypical jokes about her creative pseudonym. He decorated the Christmas tree with tinsel, asked to stay until the New Year and asked if she had plastic surgery - to understand if she was real or artificial. “You are not a log,” Boss summed up. Many questions to the singer were related to her love for hip-hop and animals. What kind of dog does Oxxxymiron look like? Who will she save from falling into the abyss - Timati or a basket with puppies?
Yolka: “I put up with the Boss for a long time for the moment when they let me hug dogs during filming.”
On November 4, TNT4 aired the release of the “Big Russian Boss Show” with Timur Karginov. The Stand Up resident knew what show he was going to, so he prepared thoroughly - he will appear at the Boss with weapons and bodyguards who own the Greek-Slavic-Shiite-Iranian non-contact wrestling technique. Timur himself, according to him, is a ninja. But not because there is a black belt, but because there are nunchucks in a jacket pocket. So you can take care of yourself! In addition, this is the first guest on the "Big Russian Boss Show" who earned money on the show.
Timur Karginov: “I know that the Boss is one of the richest people in the world, so I asked for a big fee for participating in the show. I talked for 30 minutes, and now I have a three-room apartment in the center of Moscow.”
The boss was careful with such a guest, but he could not do without ironic questions. Following the interview, the Boss noted that he and Timur are very educated people, so he will offer him to play the intellectual game "Who meows better."
In the final episode on November 5, "The Big Russian Boss Show" - group "Disco Crash". According to the Boss, its participants are all 122 years old. They appeared on the scene 20 years ago, and over the years they have outlived all the media on which they released their albums. There are no audio cassettes and CDs for a long time, but "Disco Crash" is still performing! At the “Big Russian Boss Show”, different generations will share their experience with each other: “Disco” asked the Boss what is fashionable to sing about now and how to increase creative potential. The boss, in turn, respectfully respected the “fathers of hip-hop in Russia”, advised hype topics and asked really adult and serious questions: did the North Korean nuclear program affect the work of the group and do the participants feel responsible for the fact that the song “ Aram zam zam" became the reason for the deterioration of Russian-Turkish relations.
Group "Disco Crash": "The golden sofa of the Boss turned out to be very hospitable!"
A blue fur coat, glasses that hide half of his face, and a crown on his head - this image became recognizable and brought popularity to a simple guy from Samara.
Big Russian Boss. Who is this guy?
The initial steps towards success took place in the public MDK, where listeners were able to appreciate his musical works for the first time. This site was a good start and gave confidence to the future YouTube star. It took the guys only a few months to create an aura of mystery around their project. Increasingly, questions began to flicker in various forums: “Big Russian Boss - who is this?”
How the image was created
Two schoolchildren from Samara, Stas and Igor, had a weakness for rap and decided to record several tracks. These were raw songs that did not bring them recognition. However, in their hometown, young people have achieved some recognition.
The guys decided that they needed to promote their creativity on social networks. It was there that they managed to collect the first reviews, which were negative and condemned their activities. Igor realized that you can play on this, because negative characters always attract more attention than ordinary artists. It only remained to figure out what Big Russian Boss looks like.
At this point, the idea comes to represent the main performer as a gangster from Miami, who has a big business and a lot of money. The speech began to abound with obscene expressions, and a normal voice replaced the drunken bass. After the first concert in St. Petersburg, he had already become a recognized showman, and people began to wonder who this Big Russian Boss really was.
Big Boss Style
Having made a bet on recognition, Igor did not lose. Although his idea was not innovative and earlier performers had already hidden their faces from the audience, Big Russian Boss did not cause such a stir around his hidden face, like the same Glucose or White Eagle at the end of the last century. Both journalists and fans dreamed of seeing Big Russian Boss without a mask. Tracksuits and a blue fur coat gave their owner a strange and ridiculous look. You could see the eyes behind the large glasses, but the black beard hid the lower part of the face. Fans were looking for any information about their idol Big Russian Boss. Who is this and why is he hiding his face?
Big Russian Boss Show
The idea to create a YouTube channel came after the first wave of success. It was necessary to promote their songs, and with such an abundance of obscenities on television, the road was closed. But on the most popular video resource, his videos quickly gained popularity. Without a mask, Big Russian Boss did not appear at any event, be it a festival or a corporate party. After releasing the show and inviting the most popular personalities to visit, he quickly amassed 2.5 million subscribers. The presenter interviewed the heroes of his program and, in his usual manner, asked the most tricky questions. Many participants of the show admitted that they expected to see what Big Russian Boss looks like without a mask. But he stuck to the image even after filming.
Music
All the artist's compositions were saturated with irony and challenged society. The most popular were his joint songs with and Molly. Millions of views and a good ratio of likes and dislikes once again confirmed the relevance of his content. Many were surprised when they saw what Big Russian Boss looks like in the video "I like it." Even the summer heat did not make him take off his fur coat. The audience of listeners is young people aged 18-25.
Life without a mask
At the moment, it is not difficult to find a photo of Big Russian Boss without a mask. I didn’t manage to hide my real face for a long time, as fans from Samara quickly figured out their idol. A tall handsome guy with could become a middle-level rapper, but he would not have succeeded in gaining great popularity without the Big Russian Boss mask. Now the young man is only 26, and he will delight his fans with outstanding creativity for many years to come.
- The catchphrase "But this is not accurate" has become one of the most popular on the Internet and is the hallmark of the artist.
- A photo of Big Russian Boss without a mask appeared on the Web after his first performance in one of St. Petersburg's clubs.
- Igor Lavrov's height is 203 cm.
- Claims that he lives in St. Petersburg.
- According to legend, he earned his first capital through pimping and selling drugs in Miami.
- Happily married to his beloved girl Diana for many years.
- All rings on the hands are made of real gold and platinum.
Childhood and youth
Big Russian Boss (real name Igor Lavrov, in some sources - Igor Sirotkin) was born on June 8, 1991 in Samara (in some sources - in Alma-Ata). According to Lavrov, he has two higher economic educations - in the field of world economy, finance and credit. 
Having received a diploma of higher education, Igor worked for some time in a bank, which was subsequently deprived of a license. After that, the guy decided to devote his life exclusively to creativity.
Creation
"Big Russian Boss" is not only Lavrov, but also his colleague Pimp - Stas Konchenkov (Young P&H). Colleagues met in high school. Their first joint songs could only be heard by friends, but when one of their compositions was in the public domain, the very next day, phrases from it began to flicker on Twitter. 
It was then that Igor and Stas, who previously performed under the names Lowrydr and SlippahNeSpi, chose bright pseudonyms and began to actively work on the development of their team. It is worth noting that the image of the soloist is a parody of American gangster hip-hop. Igor spied on the appearance of the future thunderstorm of the rap scene from the American hip-hop artist Rick Ross: a colored fur coat, massive chains and rings, a lush black beard, dark glasses and a kind of Arabic keffiyeh (headscarf), secured by a crown with "precious" stones.
The musician borrowed the image of the performance of his songs from the American rapper Lil Jon. The following legend was invented: Big Russian Boss is a brutal boor and a bad boy from Miami, surrounded by the attention of beauties, throwing away money and using expensive drugs.
Boss's lyrics match his image - full of sarcasm, vivid comparisons, black humor and self-irony. “Music of stupid blacks”, as the performers themselves described their work.
In the new look, Big Russian Boss and Young P&H began to conquer the Russian show business. It all started with congratulations from the audience of the MozgoYo! happy New Year, continued with the BDSM mixtape, and soon (in 2013) the album from the Boss and the Hustle Hard Flava movement - "God's Word" was released. The genre in which this album was created was labeled as "Christian rap".Big Russian Boss ft. Young P&H - Russian Rap
The promotion of the group at first took place in the MDK community on VKontakte, but subsequently the fame of the team spread beyond the rap community. About a year after the first concerts and the release of the album, information about the unusual rapper spread throughout the Russian Internet. At the same time, the musician released his second album "In Bo$$ We Trust" and recorded the single "Black Snow" with Bumble Beezy.
It is noteworthy that Stas reacted to the growing popularity without much enthusiasm, while Lavrov was quite determined to move from simple songs to full-fledged entertainment content. Nevertheless, the guys successfully released the album "I.G.O.R.", deciphering the abbreviation as "International God of Rap" ("International God of Rap").
Lecture Big Russian Boss Show at Moscow State University
By 2016, according to the RAP.RU portal, Big Russian Boss entered the top 50 most popular domestic rap artists. The team released the next album "B.U.N.T." and mini-album "X EP". At the end of 2016, Lavrov was invited to the Faculty of Economics of Moscow State University to give a lecture on brand promotion in the media space. Igor spoke to the students in a traditional way.
YouTube
In the summer of 2016, Lavrov began hosting the Big Russian Boss Show program on YouTube, in which he arranged insane interviews with stars. Issues of a humorous nature were replete with obscene language, impudence and impudence towards guests, which became such famous people as Roberto Panchvidze (the founder of the MDK community), vlogger Eldar Dzharakhov, the faces of the Black Star label and the Russian rapper Slim.Big Russian Boss Show and Eldar Dzharakhov
The first season of the show was very successful, so the musicians soon launched the second season, calling it "St. Petersburg" - this time the guests were natives of the northern capital: rapper Den Cheney, scandalous vlogger Khovansky. In subsequent editions of the show, people who were far from rap culture came to the Big Russian Boss studio: singer Dmitry Malikov, Serebro group, basketball player Timofey Mozgov, singer Olga Buzova.
Olga Buzova at the Big Russian Boss Show
Personal life
Igor Lavrov has been married to Diana Manakhova (born in 1994) for several years. The couple prefer not to talk about their personal lives.Big Russian Boss is a Russian rapper, showman and video blogger who hosts an author's show on YouTube, to which he gave his name. The Big Russian Boss is recognizable by fans thanks to his provocative image, an integral part of which is a wide black beard, dark glasses, a crown studded with "precious" stones and a bright fur coat.
But the main thing in the image of the character is self-irony and brutal humor. Profanity Big Russian Boss is used generously and without restrictions: the target audience perceives "peppered" words favorably, as part of the image.
Childhood and youth
The future rapper and blogger was born in Samara in the summer of 1991, but there are sources in which hot Alma-Ata is called the birthplace of the performer. At birth, the guy received the name Igor Lavrov (according to other information - Sirotkin), but in his creative biography, the artist replaced his passport name with a shocking and bright pseudonym Big Russian Boss.
The rap star does not talk about her parents, it is only known that they have nothing to do with the world of art and show business. Information about Lavrov's childhood and youth is sparse, but the creativity in the guy appeared and manifested itself in his school years. In high school, Igor met his future colleague and creative associate Pimp (Young P & H), in the world - Stas Konchenkov. The guys agreed on the basis of interest in rap and composed their first songs.
The first connoisseurs and listeners of the work of Igor and Stas were Samara lovers of hip-hop. One of the tracks appeared on the Internet and appealed to lovers of recitative singing to the beat. The song was pulled apart into phrases that were quoted on Twitter and VKontakte. The first popularity came to Lavrov and Konchenkov.
Big Russian Boss claims to have received two university degrees, both in economics. Higher education helped Lavrov get a job at a bank, but the financial institution was soon deprived of its license. The young financier accepted the sad fact as a sign from above and was no longer distracted from his main hobby - hip-hop.
Music
A couple of Samara rappers changed their former pseudonyms Lowrydr (Lavrov) and SlippahNeSpi (Konchenkov) to the now well-known Big Russian Boss and Pimp (Young P&H). The musicians came up with images and bright style for the new team.
Igor Lavrov, whose height is only 2 cm short of 2 meters, “armed himself” with a resinous false beard, adorned himself with weighty rings and chains, sunglasses with rhinestones, an acid-colored fur coat and a “golden” crown, which he put on his head, covered with a likeness Arabic keffiyeh. The rapper “borrowed” the image from his American colleagues and, successfully beating the external paraphernalia and the voice of popular performers.
The outrageous and enchanting appearance of Big Russian Boss and the hoarse voice of a hip-hoper are a parody of American gangsta rap. The same legend about the origin was invented for the image: The Boss is a brutal bad boy and a millionaire from Miami, littering with money and surrounded by easily accessible beauties.
The image and debut tracks of the rap artist, full of sarcasm and strong expressions, quickly conquered Russian hip-hop fans. The promotion of the project was carried out on the popular public MDK - a community on VKontakte, whose audience has millions of subscribers.
Soon Big Russian Boss broke out of the narrow circle of hip-hopers and easily joined the domestic show business. The performer greeted rap fans with New Year's greetings in the MozgoYo! and pleased with the BDSM mixtape.
Since then, Big Russian Boss and Pimp have been welcome guests at trap music parties. In the MOD club in St. Petersburg, the rappers gave their first solo concert, delighting the fans with an incendiary show. In 2013, Big Russian Boss and gospel rap (Christian rap) rap group Hustle Hard Flava presented fans with a joint album, calling it "God's Word".
The following year, musicians from Samara presented their first solo album, which was given the name In Bo$$ We Trust. It included the popular tracks "Spank" and "Nightmare". In the same 2014, the rappers and a colleague recorded the song "Black Snow".
In 2015, Big Russian Boss presented to rap lovers an album with the pathos title "I.G.O.R." For those who suspected Lavrov of indiscretion, the musician gave a “modest” transcript: International God of Rap, which means “international god of rap” in Russian.
In 2016, the RAP.RU music portal included the Samara star and his project in the top 50 most popular Russian rap artists. To celebrate, the team in the same year presented the music lovers with mini-albums "B.U.N.T." and "XEP". The first collection included the track “Voskres”, joint with Zest, which scored millions of views.
Towards the end of 2016, Big Russian Boss became a guest of the Faculty of Economics of the country's main university, Moscow State University, where he gave a humorous lecture for students on how to promote a brand in the modern media market. Igor Lavrov appeared in the audience together with his colleague Stas Konchenkov in the usual image of a bearded "international rap god" from Miami.
In 2016, Big Russian Boss introduced a new project to fans - the Big Russian Boss Show program, which is released on YouTube. As part of the show, Igor Lavrov arranges outrageous interviews with Russian show business and sports stars, musicians and vloggers. The Samara star was visited by a hip-hop performer, athlete,. By the end of 2017, 6 seasons of the project were released.
2017 was remembered by the fans of the Samara musician for his appearance in an advertisement for hamburgers of the American restaurant chain Burger King and the video of the rapper Sacred Rave. In the same year, a joint video of the Big Russian Boss was released for the song "I Like It", which gained millions of views.
Lavrov starred in a video clip for the song "Scraps", where, besides him, rappers appeared, and a vlogger from Vladikavkaz, who became famous for her humorous sketches on Instagram.
Personal life
The rap artist from Samara does not suffer from star disease. All shocking Big Russian Boss and Pimp leave at concerts and shows. After the performances, Igor Lavrov takes an economy class taxi and goes to an inexpensive hotel, where he behaves intelligently and quietly.
The heart of a two-meter hip-hoper and showman has long belonged to the only woman - his wife Diana Manakhova, who is 3 years younger than him. The couple do not disclose details of their personal lives to journalists and do not participate in photo shoots.
In the daily life of Igor Lavrov there is no place for drugs, gold jewelry, or pretentious fur coats of bright colors. He does not get into scandalous stories and has never been caught by the paparazzi "hot".
Big Russian Boss now
From Instagram artist subscribers learn the latest news of his life. On the page, Lavrov posts announcements of the Big Russian Boss Show program, tells who will be the guest of the next issue of the project.
Since October 2017, viewers of the TNT-4 entertainment channel have been watching the rapper's sparkling and brutal show.
Discography
Studio albums
- 2014 - Big Russian Bo$$ - In Bo$$ We Trust
- 2015 - Big Russian Boss - I.G.O.R. (International God of Rap)
Mini Albums
- 2016 - Big Russian Boss & Young P&H - X EP
- 2016 - Big Russian Boss - "B.U.N.T. (Part 2)"
- 2017 - Big Russian Boss - Presidential
Presenters: BIG RUSSIAN BOSS and Young P&H
Channel direction: interviews, entertainment content
Channel creation date: 30.06.2016
Number of subscribers: more than 2 million
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Reading this article:
The creator of the channel, who self-proclaimed himself the king of Russian turnip, was born in 1991 in the city of Samara, and his name is Igor Lavrov.
As BIG RUSSIAN BOSS himself said, he was fond of spray art all his conscious life and already managed to get 2 higher economic educations, work in a bank for a year.
He carefully hides his personal life and information about himself, however, according to rumors, it is known that he has been married to Diana Monakhova for several years.
In the early 2010s, Igor joined the Samara group Hustle hard flava, which translates foreign tracks into Russian and performs with the resulting material at concerts. Prior to his popularity, he was the face of the public "MDK". Currently lives and shoots in St. Petersburg.
In 2013 he released his album "BDSM", consisting of 13 tracks. And in the summer of 2016, he registered his personal channel on youtobe called "BIG RUSSIAN BOSS SHOW", which attracted the attention of a million audience in half a year. Attention is mainly attracted by the appearance of BIG BOSSA and his manner of speaking, changing the timbre of his voice.
He never appears in the frame without his stage costume and his beloved crown.. In the format of this show, the presenter interviews, as he himself puts it, "mere mortals". 4 full seasons have already been filmed.
Many well-known Internet celebrities have visited his studio, including Dzhigan, singer Dmitry Malikov and many others.
In the background, the video is always present, and sometimes inserts his comments, a friend of the main presenter, Young P&H rapper (Stas Konchenkov), is also wearing a mask.
Pictured are BIG RUSSIAN BOSS (left) and Young P&H (right) without masks.
A distinctive feature of the show is a large amount of irony, sarcasm and great jokes that the audience likes a lot. Before the BIG RUSSIAN BOSS SHOW, a similar format existed on youtube for many years, but Russian-speaking bloggers did not gain such popularity thanks to it.
Numerous statements by BOSS are instantly parsed by Internet users into quotes, and use them in their colloquial speech after the next release of the show.
