It seems that writing an ad will not be difficult. We write the subject, content, contact number and the job is done. But we do not take into account the fact that before starting to write any text, it is necessary to study some subtleties. You want your text to be "heard" and "seen", and, of course, to work in the direction you want.

Search for missing animals

Consider an example of a missing cat notice:

PERSIAN CAT IS LOST!

She disappeared on May 15 in the Levoberezhny area.

name is MUSYA, fur is fluffy gray, eye color is blue, age is two years.

Special signs: around the neck there is a collar - a leather strap with a golden medallion.

Below should be a photograph, preferably one from the last.

To the finder, please return for a generous reward!

Contact tel. : 066 00 00

It is imperative to indicate special signs (scars, scratches, sores, lameness, color features, etc., and if it is a cat or a cable, do not forget to indicate whether it is neutered or not).

Such an ad can be placed in a newspaper, pasted on poles and bulletin boards in nearby streets.

Be sure to place your ad in all pet stores and veterinary clinics located near the place where the pet went missing.

Renting an apartment

The most important thing to start with is the places for further placement of rental ads. It all depends on who you want to rent your apartment to. Of course, you can post ads on all fences and bulletin boards, but believe me, the result will not be what you expect.

There is no need to place your ad on everyone, choose a few of the most common and consider that half the job is done.

And now let's move on to little secrets that will help you rent your home in the shortest possible time.

1) “Magic word”.

If you want your ad to be noticed quickly, you only need to write one word " owner" or " without intermediaries". Trust me, the call flow will start as soon as you post it.

But remember that in addition to potential customers, agents will also start calling you. Therefore, you should also write agents please do not disturb". During calls, specify whether the person is calling you to rent an apartment for himself or is an intermediary.

2) Price.

Be sure to indicate the price for which you want to give your property for rent. Those who really want to rent an apartment count on a certain amount and must clearly know what to expect in your case.

3) Photos and description.

People should know what kind of apartment it is and what condition it is in. Nobody wants to take a pig in a poke. It is necessary to shoot all the rooms from a good angle, but the photographs must be truthful without retouching and processing in Photoshop. It is necessary to be honest with people, even if they "peck" on the photo, they will still want to see the apartment in real form before signing a contract with you.

Do not forget to indicate whether there are household appliances, on which floor the apartment is located and whether the elevator works. But you don't have to write a whole essay. Be concise! Good photos will tell about your apartment better than you.

4) Who do you prefer.

And most importantly, if you do not want a huge number of unnecessary calls, immediately indicate who you want to see as a tenant in your apartment: a girl or a guy, maybe a family without children. Indicate nationality and age, residence permit and other important nuances for you.

Renting an office

An effective and fast way to rent out an office is online bulletin boards. You need to register, enter information in accordance with the area of ​​your office, add photos and then wait for the moderators to check your ad. You can also turn to specialists who, for a fee, will register you on more than 50 specialized sites for renting office space.

If you want to write and paste your ad in the "old-fashioned" way, then be sure to indicate the following information:

• Address and floor of your office.
• Square meters.
• What condition is it in and does it need any equipment?
• Availability of furniture.
• Internet presence.

And best of all, attach a couple of good photos.

It is very important to indicate whether there are offices of well-known companies in the same building where your office is located, or nearby. People are very attracted to this kind of neighborhood. But it is necessary to indicate this not intrusively, but as if by chance.

Most importantly, the text must be written correctly and without errors.

Property For Sale

Such an advertisement must include the following information:

• Number of rooms.
• Location.
• Square meters are common and individually residential.
• Distance from the nearest metro/stop/parking station.
• Kitchen and bathroom area.
• The presence of a balcony and a loggia.
• Price.
• Sold by owner or agent.
• Floor and elevator.
• Is repair required.
• Old house or new building.

If you want your ad to be of interest to potential buyers, you must use phrases such as:

• There is a vigilant concierge.
• There is an intercom.
• The yard is guarded.
• There is a large supermarket nearby.
• Cozy bedroom.
• The windows overlook the green park.
• Solar kitchen.
• In summer, the smell of flowers enters the house from the open windows.

And all in this spirit. First of all, people need to be attracted, and then set up for positive thoughts. But remember - you need to write only on the merits and only the truth.

Departure abroad is also a little alarming, because if anything, it will be very difficult to find you.

Of course, we write the truth, but we avoid sharp corners so as not to frighten off a potential buyer.

car sale

There are two important components here:

• Honesty.
• Amount of information.

As for honesty - it is necessary to write the truth and only the truth. Starting from the release date and ending with the options. If you use a lie somewhere, then it will certainly pop up in the service station and then the potential customer will refuse to buy without even thinking.

As regards the amount of information provided, then it must be complete, it is necessary to provide all the information that will be of interest to buyers. Namely:

• Car model.
• Year of issue.
• Color.
• Options.
• What condition is she in?
• Mileage.

Then you need to attach photos, but no more than 5 pieces. Before photographing, you must:

• Wash your car;
• Remove everything you don't need from it. She must shine.

It is necessary to photograph the car from different angles, behind and in front, with an open trunk, from the back seat, and a photograph of an open hood.

Let us remind you once again that it is necessary to write only the truth, but there is no need to go into details about how many times she was in maintenance and how many times you got into an accident with her. There are things that the client does not see.

Now about the price. It must be assigned adequately, based on the actual state of your machine. Too high a price will scare off buyers, although the same can be said for a low price. Before appointing it, study the market, consult a specialist and only then install it.

If the price is not final, then the announcement must indicate that the price can be negotiated again at the final purchase.

Sale of used shoes and clothes

The first step to writing this kind of ad is an adequate assessment and pricing of the item being sold. Now you need to come up with such an ad so that after reading it, you yourself want to buy your thing.

The most important thing is the title. Do not load it with voluminous information about the thing. This is the part of the ad where you need to briefly state what you are selling.

For example:

Stylish business dress

Brand: Zara

Kyiv

Size: 38/10/M

Below should be the price of the item.

Write down and describe your item. Specify with what and how it can be dressed. Be sure to indicate the condition of the item.

If you have worn it at least once, then you should not write that it is new! Do not deceive buyers, especially in this matter.

The more interesting the ad, the more likely you are to “hook” people.

An example of writing an advertisement for the sale of shoes:

Red pumps with handmade embroidery

Compound: Genuine Leather.

Your feet will look amazing in these shoes. Red color visually lengthens the legs and significantly slims them. Very comfortable boot. Heel height - 7 cm. Country of origin - Italy. Worn 3 times, perfect condition. Selling because my husband gave me a similar pair of shoes. Photos are attached below.

Size: 36.

Price: 10$

Today you will be presented with the best examples of job advertisements. You will also have to figure out exactly how to compose the text in order to arouse confidence among applicants. It's not that hard. Especially when it comes to online publishing. There are very often false ads that are created by scammers. How not to arouse suspicion? What secrets should you use if you need to make a post about finding employees for a particular vacancy?

header

The first thing that applicants pay attention to is the title of the ad. It is not so important for the text itself. But as a tool to attract an audience, it is very necessary.

The best job ad examples don't usually have an overly enticing subtitle. They don't inspire confidence. Try not to use such phrases as: "Urgent", "Exclusive offer", "Limited offer" and so on when compiling. If you're posting where there are already tons of similar ads, keep the title original. But without flashy promises.

Attracting applicants through this feature is difficult. After all, subheadings often look like advertisements. And only those who are too gullible are forced to take an interest in the published proposals.

Job title

Once you have the title, you can start writing the main body. It plays an important role for applicants. A sample job advertisement without this component cannot be presented. It is with its help that you can finally attract the attention of the public.

And it’s worth starting with a description of the proposed position. In a good ad, the vacancies for which the application is being accepted are published first of all. It is advisable not to advertise them, but to write only on the merits. Nothing extra. The clearer you are, the better. The position should be clear to everyone and everyone. Otherwise, distrust of your post will only increase. On the Internet, for example, most scammers zealously advertise a vacancy for which they are allegedly recruiting applicants. Sometimes the proposal generally demonstrates the position too confusingly. This will not have the best effect on calls from applicants. Moreover, law enforcement agencies may be interested in you if too many scammers have been working in the region recently.

Where to go

How to write a job ad? A sample that can be considered 100% successful is an option that contains information about the place of employment. That is, you must write what address to contact to make an appointment for an interview. It would also be nice to indicate the exact place of work.

Such a technique will only awaken the confidence of applicants. Often scammers do not provide exact addresses. And if they write them, then in reality they turn out to be fake. Moreover, almost no employer, even a conscientious one, provides the exact address for applicants to contact. It turns out that our reception is rare. And it affects the audience only positively.

It cannot fail to work. After all, any sample job advertisement that is considered successful captures the essence of the proposal, feeding the information with real information about the employer. Without problems, the applicant will be able to check the integrity of the company. Learn it. If you do not specify any addresses for contact, you will have to work on the main part of the post. In any case, it needs to be given special attention.

Requirements

For example, in this part you should write information about your requirements for applicants. Which shots are you interested in. It is desirable to publish accurate and complete information in this area. And paint everything point by point.

You should indicate the desired age, education, work experience, work experience in a particular industry, personal and professional qualities. Without all this, your ad will look too suspicious, even if all the other items are filled to the maximum.

Sample job ads (not entirely successful) usually contain a minimum of requirements for applicants. Something like this is simply written: "Work experience and your age are not important! The main thing is the desire to learn and work." Such sayings suggest the idea of ​​fraud. After all, the employer must clearly understand what kind of employee he needs, and the applicant should evaluate how suitable he is for employment in a particular vacancy. Otherwise, your post is a waste of time. Both for the potential employee and for you.

Job Responsibilities

What else is worth paying attention to? On some points that also play an important role. A job advertisement, a sample (example) of which can be considered 100% successful and correct, necessarily includes such a component as a job description. Without them, no one can be attracted to the post.

You must write the exact items that a particular cadre will perform at the workplace after employment. In other words, what is included in your organization in the duties of a particular employee (position). For example: "office work", "accounting", "calling clients", "coordination and appointment of meetings". In general, everything that a person will have to do in order to receive wages, according to an employment contract. This is going to be a great and successful announcement. It is also necessary to mention the mode of operation (a sample of a good offer). In any case, this will help determine how suitable this or that vacancy is for the applicant.

For a while

In some cases, you have to look for personnel only for a certain period. That is, to offer temporary employment. How to act in such cases? Publish only the truth. Do not write that you are looking for people for permanent employment.

A holiday job ad (a sample of which is shown below) looks something like this (we are talking about the main body of the text):

"The ProfitGroup company needs animators to work on New Year's holidays (from January 1 to January 8). From you - energy, activity, age 18-35. From us - hourly wages (200 rubles / hour), a stable work schedule. Contact by phone: XXXXXXX (where XXXXXXX is the number).

Success is failure

And now it is worth considering samples of job advertisements that are considered successful and not very successful. There will be two posts for your attention. The first - how to write, the second - how not to. Let's start with a more successful option:

"Attention! Waiters are required in a fast food cafe! Cafe "Teremok" (address) is looking for employees to work as waiters. Are you energetic, purposeful, ready to work and earn money? Are you 18 to 35 years old? With or without work experience - ready to learn and Then you've come to the right place!The duties of our waiters include:

• customer service;
• cash register management;
• accepting orders;
• cleaning tables after customers.

We offer employees a flexible schedule (shifts, 5/2, 2/2, 3/2). The work is perfect for students, it is possible to combine / part-time work. Contact the cafe directly or by phone: YYYYY (where YYYYY is the number)".

And now it is worth paying attention to not the best version of ads. Sometimes you can approach the solution of our today's question with humor (photo above). But most of the time this is not an option. But he attracts an audience. And here is an example that suggests fraud:

"PC Operators Needed. Easy job for students and mums on maternity leave! Do you have a computer and the Internet? Just 4 hours a day and you can earn huge money! PC operator is a great choice for women on maternity leave. Work completely from home. Age and education are not important. Contact at: zzz, (where zzz is email)."

An indicator of a correctly composed ad is the numerous responses of the target audience to it. To write an ad correctly, you need to follow a few important rules.

How to write an ad - headline

As a theater begins with a hanger, so an effective ad begins with a headline! Never neglect this element and do not make it banal. Ask yourself why, among thousands of ads with the name “Production of doors to order”, for example, yours will be chosen? A person will not flip through thousands of pages and re-read all the ads. His patience is only enough for the first couple of announcements. The effect is brought by unusual, provocative headlines. They should indirectly relate to your product, but at the same time cause a smile and good emotions among the public.

How to write an ad - grouping information

People do not have time to read a dissertation on the topic “I will sell Audi”. Clearly group information in your ad. If you are selling a used product, then briefly indicate its features and necessarily the shortcomings (the presence of marriage), the price, the possibility of bargaining. No one needs heartbreaking stories that your product brings good luck, warms the soul, and is made with love. People won't spend more than 1 minute reading your ad!

How to write an ad - change the wording

Never stop at one ad option! Never! Make up at least 3 options and post them in different places (on the Internet bulletin board, at the bus stop, near the apartment building). The same person can read 2 of your ads and randomly choose the third option to respond to it. It would seem that the information is the same, but here a psychological moment comes into play. Don't try to figure it out, just act. It has been proven that phrases that limit time have a special effect on people: urgently, only today, until Monday, only on Saturday.

How to write an ad - pay for advertising

On the Internet, in order for your ad to be visible, you should pay. This helps you sell your item or service faster. The more time you waste on free classifieds, the more dust collects on your product. Who will need an iPhone 7 in 5 years? Don't waste precious time and pay to advertise your ads.

How to write an ad - contact details

People don't have time to email you. Practice shows that the target audience reacts more to ads where phone numbers are clearly indicated. Watch out for customers who are in a hurry to buy, who do not have Internet access. Write ads in any format and include your phone number. If you are afraid of intrusive calls, then buy a separate card for such purposes.

To write an ad correctly, you need to approach this issue correctly. You won’t surprise anyone with ordinary texts. The target audience will not waste their time on boring, complex, uninteresting, banal ads. If you don't know how to write an ad, then think about what you, as a buyer, would like to read on the bulletin board? Imagine that you need to buy furniture urgently. Do a little experiment and you will see that before that you acted incorrectly.

How to write an advertisement for the sale of an apartment? In general, in order to conduct a transaction with residential real estate, it is better to use the services of a real estate company that has a good reputation, coupled with many years of experience. The specialists of this company will advertise your offer, as well as check the transaction for legal purity: they will establish the presence or absence of third-party claims on the property being sold and find a responsible and solvent buyer.

When contacting a real estate agency, it is important to know that an agency employee may be present during the settlement of the contract, he assists the client in selecting buyers and advertising an apartment, advises on various legal issues, that is, acts as an intermediary, but is not a party.

But you can also submit your own ads. It is important to compose them correctly in terms of attracting potential buyers, especially if your offer is not the most profitable in comparison with the rest. Consider the features of compiling "selling" ads, taking into account the psychology of the buyer and his needs.

How to write an ad for the sale of an apartment: a sample of a successful and unsuccessful ad

Let's start with two examples of ads.

1. “I will sell a 2-room apartment, a room, a bathroom, a balcony.”
2. “I will sell a clean, bright apartment in a “green” area. After cosmetic repairs, pipes were changed, new plumbing, a view from the window to the river, a spacious glazed loggia, separate rooms and a bathroom, a quiet area, good neighbors, a bus stop, shops, a school and a kindergarten nearby. Net sale, all documents are in order, bargaining is possible.

Both apartments are approximately the same in terms of their cost and characteristics. But what ad do you think will attract the most attention of a potential buyer? The answer is obvious.

Hence the conclusions:

• give the most complete description of the apartment in the description (we will take a closer look at what must be indicated in the ad);
• try to attract the buyer with the advantages of your apartment (they must be true) - a good view from the window, a recent renovation, developed infrastructure and other advantages;
• indicate the possibility of bargaining or try to attract with some kind of bonus: for example, promise to leave the built-in kitchen (it usually always remains and is included in the price of the apartment, but the buyer does not need to know about it) - in general, promise additional benefits.

In general, show all your imagination, find all kinds of benefits from buying your apartment and offer them to the buyer.

How to write an advertisement for the sale of an apartment for posting?

One of the options for advertising used to sell apartments is posting ads. It does not make sense if your apartment already stands out among other offers: the price is reasonable, the condition is not bad, the documents are in order and there are no encumbrances and bureaucratic obstacles.