Guy Ira bold. Ilya Prusikin

Ira Bold on her channel she released the first video after giving birth.

Bold, also known as “ TATARKA”, shoots not only conversational videos, but also releases music videos. The clip "ALTYN", released in 2016 for Samsung, brought her wide popularity in the blogging community. The video managed to gain more than 18 million views in just a few months, now there are more than 29 million.

In the second video for the track “U CAN TAKE”, Bold starred with her husband - Ilya Prusikin(soloist of the group little big). At the beginning of this year, information appeared that she was preparing her first album.

On November 26, a son was born to Ira Smelaya and Ilyich. Apparently, the young parents decided to be creative in choosing a name for their first child and named him “Dobrynya”. It will sound very brutal if, having matured, a young man takes his mother's surname - "Dobrynya Ilyich the Bold."

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Ilya Prusikin (Ilyich) is an old-timer of the Russian YouTube scene, co-founder of the ClickKlak creative association, one of the authors of the idea for the web series Police Weekdays, the Constructorr project, the social show In the Order of Things and many other rating videos. Blogger, director, video producer, referee of Versus Battle rap fights, leader of the musical rave group Little Big, with the help of which Ilyich fulfills his old dream - to become a phenomenon of the world musical culture and "pump the whole world."

Childhood and youth

The future YouTube celebrity was born on April 8, 1985 on the border with China, in Transbaikalia. The family soon moved to Leningrad region, and later to the city on the Neva. According to the blogger, his family has Polish and Jewish roots.

Ilya graduated not only from general education, but also music school in piano class. IN adolescence he was fond of football, aircraft modeling and baseball.

In 2002, Ilya founded his first band - Tenkorr. The team worked in the emocore genre. Their first mini-album consisted of three tracks and was called "It will be late." In 2004, the group presented a concert video for the song "How It All Began (K.V.N.)" and received the Grand Prix at the Leningrad Regional Festival.

A year later they were recorded debut album"My last letter”, which included ten conceptual compositions, including “It will be late”, “Pseudo love”, “The world without you”, “Metro”, “K.V.N.”. Then videos were released for the tracks "Hatred" and "I Believe". In the latter, at first everything looked like a traditional emo clip: there was a hero, a girl, suffering and a friend calming the guy. But then it turned out that he was suffering not for her, but for a friend ...

During the same period, Tenkorr recorded new album"ROCK, baby!" made a tour in support of it, visiting about three dozen cities of our country.

Ilya Prusikin and the Tenkorr group - "Sex police"

In 2008, their new LP "SEX POLICE" was released, which included 10 songs in the "alternative rock" genre.

At the same time, the musician managed to work with the bands Like A Virgin, st.Bastards, Construktorr, which were dubbed in the media as “the brightest phenomenon in cultural life countries, then expressive madmen.

Biography of Ilya Prusikin

Making music didn't hurt young man get higher education. He graduated from the Faculty of Psychology and Pedagogy at the St. Petersburg Institute of Culture.

Career Development

In 2011, the musician and songwriter, who had experience in the production of video clips, began to collaborate with creative association"Thanks, Eva!" and learn vlogging.

In partnership with Vladimir Besedin, he launched the Guffy Gaff Show project. They attracted other YouTube stars to his recording: Ilya Davydov (Madison), Ruslan Usachev, Artur Galchenko (Sam Nickel), Vasily Rudenko (Vasya Ebashilovo) and others.

The show imitated children's entertainment and educational programs: sock dolls sang funny songs, but they were by no means devoted to the study of letters and basic social concepts- Giraffe-rafik advised how to get away from the army, Cat-drug taught how to become a rapper ...

Only 2 seasons of the show saw the light, as the creators switched to more interesting projects, but many songs from The Guffy Guff Show are still stored in the memory of thousands of viewers.

No less popular was the satirical show "The Great Rap Battle" (an adaptation of the English-language project Epic Rap Battles of History), where famous historical figures in the format of rap fights. Discussed in their course, topical issues and acute social issues forced not only to laugh, but also to think. For example, Pussy Piot and Patriarch Kirill, Jesus Christ and Nikita Mikhalkov, Alexei Navalny and Vladimir Lenin could clash in a battle.

Great Rap Battle from Ilya Prusikin! Stalin vs Pavel Durov

In 2012, Ilyich became one of the directors of the web series "Police Weekdays", and also played the role of Sergeant Kotov in it. Many video makers from Eva again became his filming colleagues: Denis Kukoyaka, Vladimir Besedin, Sam Nickel, Ilya Maddison. The project was closed after the release of only three 12-minute episodes.

In 2013, Ilyich began to collaborate with a St. Petersburg video blogger, a member of " successful group» Eldar Dzharakhov . The result of their joint work was the creation of the ClickClackBand association. As part of the project, Ilyich, Dzharakhov, Yura Muzychenko and other bloggers played jenga with a stun gun, wrestled in a Vaseline pool in skimpy swimsuits, gave each other "bream" and did many other crazy but funny things.

Ilya Prusikin and "Little Big"

In the same period, he created the Little Big rave group, which was called a super virus in the press. Listeners often compared her with the outrageous South African team Die Antwoord, at the opening act for which the musicians lit up in the St. Petersburg club "A2" on July 2, 2013.

The band's frontman was even accused of copying his image from the lead singer of Die Antwoord, but the attacks did not last long. Little Big proved their originality and great potential on the world stage: Petersburgers won the hearts of listeners in Germany, France, Belgium, Spain, Argentina, the USA and Brazil.

The soloists-dwarfs Olympia Ivleva and Anna Karst became the pearl of the team (later she left the group).

The very first video of this outrageous band called "Everyday I "m Drinking" instantly scattered across the Web. The clip ridiculed the "cranberry" stereotypes about Russia and pleased the eye with amazing camera work: a bear sniffing cocaine along with a naked purple-haired girl, predatory grinning clowns in the background shabby front door, Soviet interiors and a lot of vodka.

Ilya Prusikin and Little Big - Everyday I "m drinking

The bar was set high, but every new clip Little Big was not inferior to the first in the quality and extravagance of the approach: "Life in Da Trash", popularly nicknamed the "maggot clip", "Give Me Your Money", "Big Dick" (winner of the Berlin festival music videos in the category "Best Thrash Video"), "With Russia From Love", "Public Enemy", "Hateful Love", which starred model Elena Sheidlina.

In 2015, the band's second album, Funeral Rave, was released. The disc includes 11 songs, of which only one (Polyushko Polye) was recorded in Russian. The album debuted on the iTunes chart at number nine.

Personal life of Ilya Prusikin

The popular vlogger and musician is married. His chosen one was a singer and blogger from Naberezhnye Chelny

All your own free time Ilyich dedicates Little Big, calling creativity his hobby from the age of 15.

Ilya Prusikin now

In the spring of 2017, during a tour of the Russian Federation, which started in September of the previous year, the Little Big frontman published a video “Rave On” on the Web, which collected more than a million views in a day. The track with an additional song "For Hatters" was available to the audience. At the same time, on the VKontakte social network, together with Dzharakhov, he launched the ClickKlak in Prison show.

Ilya Prusikin in the show "ClickKlak Behind Bars: Interrogation"

The group also released a video clip "U Can Take" jointly with Ilyich's wife Irina, where the text of the composition sounds in Tatar and English. In the first day of publication on YouTube, he collected more than two million views.

In the summer of the same year, the musicians became participants in the project “Concerts without a roof. Red Summer", performing in Moscow. Later, together with the no less hooligan group Eskimo Callboy from Germany, they presented a new track "Nightlife".

At the festival of fantasy, science and cinema "Starcon" and the vlogger presented a joint project with Eldar Dzharakhov - a space, somewhat absurd web sitcom "Team E", which was filmed by famous video makers and show business stars, including Sergey Shnurov, the leader of the group "Leningrad".

LITTLE BIG - LollyBomb

The third one came out in 2018 studio album Little Big Antipositive.

The creator of cult Internet projects, Ilya Prusikin, fell in love with the public because the 32-year-old intellectual keeps up with the times, not being afraid to raise acute social issues in his work, which in modern society not accepted to speak.

The future scandalous video blogger was born on April 8, 1985 on the border of Russia and China - in Transbaikalia. Later "Ilyich" ( creative pseudonym) will move to St. Petersburg with his parents. Contrary to popular belief, it is cultural capital will become a city of great opportunities for an ambitious guy.

In addition to the fact that Ilya loved to shock the audience since childhood, the network figure grew up as a mischievous, agile child: he played baseball as an outfielder, was fond of football and went to an aircraft modeling circle.

In addition, parents, having seen in their son not a hefty creative potential, sent their son to a music school, to a piano class. From the biography of the Internet star, it is known that in addition to secondary and musical, Ilya also has a higher education. The man graduated from the psychological and pedagogical faculty of St. Petersburg state institution culture.

In 2011, a promising young man began to cooperate with the subsidiary label company "Thank you, Eva!". Later, Prusikin's projects would bring great popularity to the channel. So, stylized as a children's program "The Gaffy Gaff Show" (2012) and "The Great Rap Battle" (2012), in which, through recitative powers of the world that confront each other, will be the highest rated on the video grouping platform. In fact, both programs denounced the social ulcers of society and ridiculed the well-known vices of mankind.

A little later, in 2012, the young man will become a producer and part-time actor of the analogue of the series "Real Boys" - the Internet sitcom "Police Weekdays". In the film of "blogger" production, the most prominent representatives YouTube: a pioneer in the field of streaming, members of the rap group "Bread", "pajama army general" Sam Nickel and many others. Despite such an abundance of youth idols on square meter, the series did not find a response in the hearts of young viewers, and after 3 episodes the unpromising project was closed.

A year later, with a friend on the YouTube video hosting, a man creates a Klikklak association. According to the creators, the Klikklak audience is guys and girls with an active life position and a good sense of humor. Shows such as Give Bream, Kids Thrash Games, As You Say, Shocking Karaoke, and Experiment Breakers are published on the channel page.

Music

In 2006, Ilyich became a member of the little-known emo-rock band Tenkor. The Russian public liked the children's work so much that enterprising young men released several records (EP “It Will Be Late”, LP “My Last Letter”, EP “ROCK, baby!”, “SEX POLICE”). Also, the "hero of YouTube" had experience working with the bands "Like A Virgin", "St. Bastards" and "Constructorr".

Despite this abundance musical groups, worldwide fame"Ilyich" was brought by the rave team "Little Big".

April 1, 2013 Prusikin with friends as April fool's joke posted the clip "Every Day I'm Drinking" online and instantly divided the country into two camps. The first one believed that the group was denigrating a great power, exposing all the worst that is in Russia, the second saw satire in the work of the collective pure form.

The band members themselves publicly declared: “Little Big” is musical reflection society. In their songs, the guys openly ridicule national stereotypes behavior and life of a Russian person.

According to the stories of Ilyich, the infamous band could not have existed at all if in July 2013 the guys had not been invited to warm up for the eminent South African band Die Antwoord. At that time, Little Big's repertoire consisted of one song. Hard-working young people wrote six songs within a month and shot videos that sold like hot cakes.

On May 21, 2016, the videos for the song "Give Me Your Money" and "Big Dick" became winners of the Berlin Music Video Awards 2016. "Big Dick" won first place in the Most Trashy category, and "Give Me Your Money" - 3rd place in the nomination Best Performer.

The "viral" project has taken root not only in Russia, but also abroad. So, in France and Holland, an art group with balalaikas and vodka gained immense popularity.

The satirical collaboration of the rave group Little Big has won the hearts of listeners around the world.

Personal life

Until 2016, nothing was reliably known about the personal life of Ilyich.

Fans assumed that the undersized (Ilya's height is 165 cm) man was dating the eminent vlogger Ira Smela. The reason for the speculation was that the girl appeared more than once in commercials both on the Klikklak channel and on Prusikin's personal channel.

Moreover, the frontman of the Little Big group is the ideological inspirer of the TATARKA musical project, in which Ira is the key character. Contrary to popular belief, the cloud rapper did not appear out of nowhere. The audience knew her before from the DIY shows “Fashion Trashon”, “M / F” and vlogs called “Tatar Weekdays”. By the way, the Bold channel on the popular video hosting has 577 thousand subscribers. On a national scale, the charismatic brunette was talked about at the end of 2016, after a “viral” video appeared on the network - “Altyn”.

Rumors surrounding famous media personalities were confirmed on July 6, 2016, when the marriage ceremony took place star couple. Only close friends and relatives were invited to the wedding. But young people have not forgotten about loyal fans. Ilya posted a one-minute video on his YouTube channel, where he and his wife are captured at the time of painting.

In "New Name" we talk about promising newcomers: musicians, directors, artists and others creative people, - that is, everyone whose name is increasingly appearing on the pages of magazines, in social media feeds and in our conversations and who is clearly on the threshold of great success. Today we will talk about the rapper TATARKA, whose debut video was watched last week more than three million times.

slow beat, main character in Vetements, Gosha Rubchinsky and a huge down jacket, shooting as if on a cassette video camera from the 90s - all trends recent years collected in one video new performer Tatarka. Her debut video for the song "ALTYN" appeared on the Web last week. Cloud-rap in Tatar, from which Russian-speaking users will be able to make out “hype”, “vibe” and “million likes”, despite the difficulties of translation, instantly crashes into memory. So far, this is the only track of the performer, but, judging by the scope of the project and the considerable popularity of ALTYN, it will definitely not be the last.

TATARKA is a musical project of a famous vlogger Ira the Bold(Yes it real name, not a pseudonym), whose YouTube channel has 287,000 subscribers. Smelaya is half Tatar and moved to St. Petersburg from her native Naberezhnye Chelny a few years ago, and Tatar is her native language. She became famous thanks to DIY programs (“Fashion Trashon”, “M / F”), but for the last two years she has been running a personal channel, on which she regularly uploads videos from the “TATAR WEDDINGS” series. In them, she shows and talks about everything in a row: from assembling a rack, answering questions from fans from Ask.fm and her pug Raf to the backstage of filming a video for a group in which her husband named Ilyich plays.

Ilyich, or Ilya Prusikin, is also a well-known vlogger (“The Great Rap Battle”, “Police Weekdays”, “The Guffy Gaff Show”), but he gained the greatest and even worldwide popularity thanks to the scandalous musical project Little Big, in which he is the frontman. It was the Little Big members who turned to the director of the Kazan label Yummy Music Ilyas Gafarov and part-time rapper of the Ittifaq project to help them with writing the text in Tatar for "ALTYN". According to Gafarov, he could not even imagine that he would someday write for female rap, "but for the sake of such a batch, I decided to try." The result is a song about an Instagram-obsessed party and the rapper herself, who is called "beautiful golden flower" and simply "gold" (that's right with Tatar language the word "Altyn" is translated).

The video for "ALTYN" was filmed by colleagues Smelaya and Prusikin at the KLIKCLAK production company (which is engaged in by Little Big, "Police Weekdays" and "The Gaffy Gaff Show"): the director was Eldar Dzharakhov, and the cameraman was Alina Pyazok. Alina used to shoot videos for Guf and Noize MC, and now she is doing videos with Little Big. TATARKA is a project behind which there is a considerable number of like-minded people with impressive professional background and a sense of what needs to be done right here and now. Even without this clip, we have no doubt that we would probably have learned about this team - fortunately they do not sit idly by and release new works all the time. In the meantime, we are learning Tatar couplets and waiting for new tracks.